A new state-based program targeting primary producers is expected to educate them about options to mitigate and manage risk related to the marketing of their product.
Grain Producers SA will run the Grain Marketing Operations and Diversification Project in partnership with Grain Trade Australia, the post-farm gate trade association.
Importantly, the opportunity will enhance grain producers' understanding of the international grain markets and emerging opportunities in global trade, to make better decisions on-farm.
It is supported by $75,000 from the state government's Regional Growth Fund and is further expected to align with the recently released South Australian Grains Industry Blueprint.
GPSA CEO Caroline Rhodes, who welcomed the funding, noted its arrival was timely considering some of the "uncertainty" around access to key international grain markets.
"Our producers are heavily reliant on access to international markets, with more than 80 per cent of our grain exported in an average year," she explained.
"That's why we need to continually develop an understanding of consumer needs and wants in driving market demand offshore."
Our producers are heavily reliant on access to international markets, with more than 80 per cent of our grain exported in an average year.Grain Producers SA CEO Caroline Rhodes
To kick-start the project, GPSA has already released a podcast series called Beyond the Silo - Grain marketing tips for growers, to boost the knowledge of producers in an important area of their business often misunderstood.
"This [latest] project captures a key priority of the Blueprint; to increase business resilience and sustainability in the grain production sector," she said.
The regional marketing workshops will be delivered in early 2021.
In response, Primary Industries and Regional Development Minister David Basham said that diversification is a key part of the South Australian grains industry target to grow the sector to $6 billion by 2030.
"We want to ensure that South Australia's grain producers are better equipped to pursue new marketing opportunities and this industry led program provides an important platform.
Currently, SA is recognised as one of one of the global leaders in the international grain industry.
Minister Basham added that the state is "home to around 4500 grain farms producing, on average, eight million tonnes annually".
For further information on the program, visit: www.grainproducerssa.com.au.